Sabre Corporation is an air travel technology business based in Southlake, Texas. It is the largest worldwide distribution services provider for air travel bookings in North America. American Airlines started the company in 1960, which was later spun off in 1993. Today, it is part of the Consolidated Travel Systems, Inc.
The Sabre Corporation prides itself on delivering innovative, state-of-the-art technologies to enhance customer satisfaction and optimize airline operations. Its portfolio includes state-of-the-art air traffic management solutions, comprehensive security systems and other innovative technology solutions. Its goal is to become a technology solutions leader in the travel marketplace.
The Sabre Corporation offers a variety of products and services to meet the needs of both individual airlines and large companies. They work with their customers to determine their specific travel needs and then develop technology solutions that will enhance the customer’s air travel experience. The company works closely with its customers to enhance service, enhance safety, expand the size of the air traffic control tower, and reduce costs. It strives to provide the highest level of customer service through product excellence and an eco-system approach to service. The company also works closely with all of its suppliers and helps them enhance their technological offerings. This enables the suppliers to promote their products more effectively and expand their markets.
One way that Sabre Corporation helps improve airline reservations is through its business units. The Business Units are Travelocity, Expedia, and Hotwire. Each of these business units has their own unique selling points but have come together over time to form a comprehensive travel technology company. Through these business units, the Sabre Corporation can reach out to a much broader customer base and create more opportunities for growth. The Travelocity organization sells and rents air tickets, while Expedia and Hotwire are responsible for generating and promoting hotel bookings and reservations.
In order to provide great service, the Sabre Corporation must continuously grow in order to stay ahead of its competitors. The organization uses technology to help make these growth moves. To do this, they employ the use of travel agents and computer generated systems that make reservations. The use of computer generated systems allows the Sabre Corporation to ensure accuracy in the placing of its reservations. It also saves the agent’s time and money by reducing the number of travel agencies that it must work with and instead centralizing its reservations in the hands of a single agency.
Sabre Corporation’s business units are responsible for helping travelers save time and money while on the road. Their commitment to customer service extends to its reservation system and the creation of its business partners. By working closely with global distribution systems, Sabre has developed efficient and affordable global distribution systems. This has enabled the corporation to develop its own independent travel technology company. Travelocity and Expedia have worked very closely with Sabre and the creation of the “World Wide Web” has only increased the level of service they offer to clients.
