Why Do You Think Jeff Bezos and Amazon Are So Popular?
If you are in the business of selling products on the internet, you should know that Amazon is one of the hottest selling websites. It’s been a leader in online sales for many years. The popularity of Amazon is well known and the company has benefited greatly from their success. But, what you may not know is that Jeff Bezos was also the one who made it so popular.
Jeff Bezos started his internet business in 1995 when he was still just a college student. As a college student, he was working at a local bookstore in Seattle. He saw an opportunity to make money on the internet and he decided to do so with what he already knew how to do best – create.
He realized that selling books was something he could do. He needed a name for his business and decided on “BookFinder.com”. And from there, BookFinder took off as his internet storefront.
Bezos wrote BookFinder’s online store in HTML/CMS in an effort to save on costs. BookFinder was designed to be a pay-per-click system. When someone clicked on a link in BookFinder’s page, it would direct them to the Amazon website to purchase a book.
Because the books are available online, it makes it very easy for people to find books. Amazon made it very easy for anyone to sell books online. Because of this, BookFinder became popular and Bezos was able to bring in a huge profit.
Bezos explained that the other reason he started the company was to take advantage of the enormous amount of books that are being sold online. Many people want to buy books but don’t have the time to read them. Bezos realized this and figured out a way to make money by selling books to the public on Amazon. He even had his computer science degree because he wanted to make a profit from the business.
Amazon has brought many people out of their own home and into a computer with the help of their internet storefront. Nowadays, it doesn’t matter if you have a website or not, Amazon will continue to bring in a lot of sales. By selling books on Amazon, Amazon can afford to open many more locations across the country.
Now Amazon owns over 80% of online bookstores in the United States. Amazon was known for helping people save money on books and make money with it. What Bezos did with Amazon was to continue that trend. He figured out a way to make money with books and then the online bookstore business is still booming today.
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