The now 19-year-old Levy has brought the lessons learned from his younger years of off marketing to the table. Levy’s age may at first seem like it would be a deterrent to many potential clients; however, Levy sees this is a unique level of trust and connection between him and his clients. Who better to have marketing a player’s highlights and endorsements all over social media than a teenager whose childhood has been surrounded and filled with social media influence? The youth of Levy and his agency has proven that the sports agency industry can be reshaped by up and coming entrepreneurs.
In his early days, Levy found himself doing small favors and deals with players on the side building their brand, website, and merchandise. He has continued this preparedness and process just on a larger and more professional scale. Levy has worked to promote his business and the people he represents through the best way knows how: social media. You can find Levy and his company all over Twitter and Instagram promoting their clients and putting the best of those they represent at the forefront of their social media platforms and missions. Sprinkled throughout their social media are players like Michael Beasley, Michael Hunter, Picasso Nelson Jr and many more. Levy’s Instagram platform and reach on par with some of the top management companies in the game such as CAA and Excel. It is evident that Levy understands the importance of putting the name and the brand of who they represent first and in the reach of the fans and media.
It seems obvious to say that in order to be a great sports agency is to represent great players. However, Levy takes stock in young players and doing everything in their power to make them great. Levy is not one to wait 15 or 20 years to be one of the biggest in the business. He is not going to wait until he is able to land one of the paramount and hot ticket players. His main goal is to build the fan base and exposure of G League and overseas players. Despite him being in competition with guys who have been in the business for 30+ years, Levy sees his youth as a tool that not many established agencies can bring to the table.
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