It is a rare and unique opportunity for those fortunate enough to have the honor of hosting the Super Bowl: you get to be the Super Bowl host team! Just as in the last two Super Bowls, your job is to plan and execute a big corporate party and hype leading strategy that will get people talking about the Super Bowl in America.
The reason hosting the Super Bowl is such a valuable title for an organization is that it allows you the opportunity to create marketing campaigns that are original and will actually resonate with your target audience. Many business owners think that the host of the Super Bowl is simply responsible for making sure that their particular event is an elaborate and exciting affair. Although it is the case that this is the most obvious job responsibility of the Super Bowl host team, there are a number of other responsibilities as well.
A great time to host a Super Bowl is when you are not under any kind of competitive pressure. There are two different approaches to making this happen. One approach is to try to make your Super Bowl a small private gathering for the hosts of the parties. The second approach is to turn your event into a public party which can be held at a larger venue.
If you are hosting a party at a private home, the best approach is to think about why the Super Bowl is taking place in the region. Your host team can talk to the general public about what makes the party one that they will enjoy and plan a big fireworks display. A key word to remember is “big”. Super Bowl host teams should not be hoping to attract just one or two people to their party, but instead plan to attract a diverse crowd, with people from various age groups.
Many people view the Super Bowl as a once in a lifetime event, so you want to create a party that will have a lasting impression on all of your guests. If you are hosting a party at a public party, you might consider enlisting some assistance from a professional party planner. With many parties these days, the ability to throw a very elaborate event is not so easy to do. With a small group of hired professionals, your team can organize a party that leaves a long lasting impression on all the people who attend.
The traditional approach to throwing big corporate parties is to start with a base of invitations. The host team should request a large number of invites at least a couple of weeks before the event so that the guests know what the occasion is and can arrange themselves accordingly. The host team should also include a lot of pictures of the host of the party so that guests have a sense of the celebrity of the Super Bowl party as well as having their picture taken by the host.
Hosting a Super Bowl party requires all of the guests to be in a good mood and completely enjoying themselves. There is no room for irritability or stress because that is a red flag to the guests. On the other hand, if you invite hundreds of guests with a single party that may give everyone who comes to the party a chance to relax and enjoy themselves.
Once you are on the Super Bowl hosting team, it is imperative that you remain positive. If you have any doubts whatsoever about your ability to do a good job or if you begin to feel unappreciated, pull back from the podium and seek out some outside support. If you offer up positive words of encouragement to your team, they will return the favor and the team will come together to have a blast!